Resume
Wes Finley contact Wes Product & Growth Marketing Leader
Ex: Protocol Labs, Meta, Coca-Cola, CNN

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I translate complex products into powerful stories that ignite user interest and deliver results. Let me design and execute your growth marketing strategy. about me Over 25 years marketing experience delivering award winning campaigns and content for Coca-Cola, CNN, Meta, and Protocol Labs (along with numerous startups). Hundreds of websites deployed and communities built. Owned and managed leading brand communities including CNN, Coca-Cola, Facebook Business, and Filecoin. Hundreds of websites thoughtfully designed to deliver real world results. Scopes as small as local businesses and as large as Facebook Business. Stunning Websites Website Strategy & Development view project Community Growth Content, Organic, & Paid Strategy Developed solutions engineering initiatives: Conceptualized and drove the creation of an API to align product requirements with advertiser needs, driving 20x increase in self-service conversions. Masterful storyteller and collaborator: Transformed complex technical concepts into simple, impactful narratives, ensuring clear communication and understanding for diverse audiences. Content Creation Beautiful branding, elegant copy view project Marketing Operations Optimize your marketing stack Scaled Facebook's B2B social paid media 18x: Identified untapped audience opportunities in the B2B tech space, built campaigns that exceeded $14M in spend. Paid Strategy Accelerate growth Testimonials "Wes is one of the best leaders I’ve worked with—empathetic, committed, and incredibly hardworking. He has a natural talent for marketing, constantly finding and seizing the right opportunities, and his drive to exceed expectations inspires everyone around him."
Valentina Carrizo - Protocol Labs
"Wes delivered the great infrastructure to set us up to be successful -- researched and recommended best in class systems and tools to increase team productivity. "
Sonia Navlani - Meta (Facebook)
Key Experience As a practice leader at Sales Funnel Professor, I'm able to leverage our global team to bring projects together as needed. Meet Wes © Wes Finley Lets Build Together email Send Wes a Message

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